Tag: business
Behind the scenes of the birthday shoot
by Ken on Mar.16, 2011, under Photography, Strobist
I hope you enjoyed this short explanation – if you have any questions, shoot me a comment!
A birthday gift for my brother Part 1
by Ken on Feb.17, 2011, under Photography, Strobist
I will save the techie stuff about these pictures for another post so I can focus on the thought process behind the portraits here – so stay tuned for the next post, tech folks!
I need to elaborate on my brother a bit to give you an idea about the kind of pictures we had in mind. He’s without a doubt the most creative guy I know of – coming up with new ideas is as natural to him as breathing. He’s an entrepreneur – of course. The ideas that rumble through his head are often business related, so he’s constantly starting new businesses. I think, right now he’s working on at least three different startup ideas. On top of that, he’s got a job many people would kill for. Oh, also he’s a great friend and a good listener. Ok now, convey all that in a couple of portraits…
For the first set, I scouted a location that was supposed to reflect the business side. Also, it should be modern, chic and stylish. To be honest, I had never spent as much time on getting a location – including phone calls to the right persons and making friends with the security personal. But I think it was well worth it.I had written up a small shooting script with the ideas I wanted to realize. So I pretty much knew what I was going to shoot beforehand and I could focus on more important things like my model. We started off with a couple of portraits on a bridge inside an office building. Pictures he could use for his new job (they want pictures of their employees for their magazine) or as editorial material in articles or blogs.
My personal goal for this shooting, however, was not to only do my standard 3/4 headshot routine, but to choose different angles and play around with space, perspective and sight lines. So I got down on the floor (and cleaned up the dirt with my t-shirt) and took some whole-body shots as well. I really loved this bridge and I’m happy with the way he interacts with the location – kind of like: Hey, I’m CEO, but I’m down to earth. Doing business without ties, literally.
After the bridge shots, we went to a small staircase with wonderful glass stairs that were lit up by neon tubes – I’m saving some of those shots (which were among my personal favorites) up so I can illustrate the tech stuff in the next post. The mood in these pictures was the same, some more serious, some friendly shots with a chic background.More pictures in part 2 of this post.
A birthday gift for my brother Part 2
by Ken on Feb.17, 2011, under Photography
I cannot tell you how much I enjoyed this shooting – and how happy I was when I looked on that small screen on the back of my camera. Sometimes you just know when you have nailed a shot. I’m extremely happy with the pictures and I had a great time processing them (even though it took a couple of weeks).
Business Portrait reloaded
by Ken on Jul.23, 2010, under Photography, Strobist
For this shoot, I was going to try different setups. As you know, I like to add a little structure or a pattern to the background to spice things up a little. Yet, due to the comments I received about the last pictures, I decided to do one shot with a more classic background. For that, I had the model stand in front of a plain dark gray wall (actually, a door), aimed one flash on the background to add a little gradient and lit him with my selfmade umbrella softbox from top left and bounced some light back with a reflector from the right. Again, I added a cardboard-gridded flash on camera right, from behind his face to add a little highlight on his jawline. This is the picture that he liked the most and that he will use to send out his applications.
The other shot is more like my “classic” style – a nice pattern of some stairs, softbox top right, reflector from the left. Even if he’s not going to use it, it’s great to have a variety to chose from. And that’s what makes me different to most professional photographers: Even though the whole shoot took about 30 minutes, I had about 90 pictures in the can, meaning that at least a few of them had the right expression – it’s just a matter of statistics.Strobist business portraits
by Ken on May.21, 2010, under Photography, Strobist
When I saw what I had on the chip, it somewhat made me think back to the very first business portraits that I took using the available light only. This first picture is one example: The available light, enhanced by only a small, foldable reflector, gives a very smooth, even lighting. And thinking “business portrait”, I’d say that’s kind of what you’re looking for. After all, the light in a portrait used to accompany the resum? in a formal job application shouldn’t scream “Hey! Look at me! See how cool I am?”. All it should do is bring out the features of the face in a nice, subtle, flattering way. These are all things available light can do – given the right weather, the right time of day and the right location (or at least the right angle).
If you don’t have all that, available light can be a pain. Take that from someone who actually loves available light. For these two pictures above, I simply selected locations that were in the shade to achieve an even lighting. Still, you’re somehow at the mercy of all the outdoor conditions – you’re not in control. Fortunately, becoming part of the Strobist movement is all about achieving control over your light. And it’s not even expensive. Calling yourself an available light photographer often has to do with being a budget photographer, which you can remain using some cheapo speedlights instead of huge (studio) lighting gear. Addionally, as you can see from my pictures, having a history in on-location shooting with available light stimulated my love for nice background patterns that create an interesting contrast to the ordinary plain-white seamless backgrounds you mostly see on business portraits.
Long story short, here are my new portraits that I shot on location (university buildings used as backdrop) using my recently acquired small lighting gear. As I mentioned above, I tried to keep it subtle, yet add some accentuation to fit their type. The beauty of this shoot was that I was in absolute control over my light. The flashes could have easily overpowered the available light on the shot, but I decided to use it to add some fill. The setup was simple: One shoot-through umbrella on camera right, one snooted light on the background, one cardboard-gridded spot on the cheek from camera left and back to add some interesting contrast.
Are these pictures any better than the available light portraits? I don’t know. Let me know what you think using the comment button! What I did enjoy, however, is the amount of control that I had in the last shoot. As David Hobby wrote, don’t let good light ruin a photo, the most important thing is still the subject – a great smile, the right atmosphere, and so on. Which is why I kept the setup simple so I didn’t need to set things back and forth after I had them in the ballpark within 5 test shots and could instead focus on the subjects.



















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